Market Overview

According to fortune business insights, the global sunflower seeds market size was valued at USD 40.74 billion in 2025. The market is projected to grow from USD 42.76 billion in 2026 to USD 67.06 billion by 2034, exhibiting a CAGR of 5.78% during the forecast period. Europe dominated the sunflower seeds market with a market share of 66.59% in 2025.

The analysis shows that companies are investing in new product launches as a pivotal strategy to improve their market position. Today, more than half of the population prioritizes clean eating and nutrition, driving demand for healthy products like sunflower seeds, which can be used as an ingredient or consumed as a snack. This trend indicates a strong demand for sunflower seeds worldwide.

Major Players Profiled in the Market Report:

Segments

Higher Nutritional Integrity to Propel Raw Segment Growth

Based on form, the market is segmented into in-shell, hulled/kernel, raw, and roasted. The raw segment holds the largest market share as it preserves the full range of naturally occurring nutrients, including antioxidants and vitamins. These seeds are free from preservatives and added flavors, appealing to health-conscious consumers.

Broader Industrial Applications to Drive Oilseed Segment Expansion

By product type, the market is categorized into oilseed and non-oilseed. The oilseed segment is leading the market, as these varieties offer a higher oil yield (40-55%) and have broader industrial applications beyond edible oil, including greater export potential and strong integration into food manufacturing.

High Usage in Daily Diet to Dominate the Edible Oil Segment