Market Overview:

The global processed poultry meat market size was valued at USD 381.19 billion in 2024. The market is projected to grow from USD 411.56 billion in 2025 to USD 754.14 billion by 2032, exhibiting a CAGR of 9.04% during the forecast period. North America dominated the processed poultry meat market with a market share of 43.12% in 2024.

LIST OF KEY PROCESSED POULTRY MEAT COMPANIES PROFILED

What’s Driving the Processed Poultry Market?

From the chicken nuggets in a child's lunchbox to the sliced turkey in a deli sandwich, processed poultry meat is a ubiquitous feature of the modern diet. It's a cornerstone of quick-service restaurants, a staple in household freezers, and a symbol of convenient, protein-rich meals. But behind these everyday products lies a massive, dynamic, and rapidly evolving global market.

The processed poultry meat market, encompassing everything from sausages and patties to pre-cooked strips and canned chicken, is a multi-billion-dollar industry. Its growth is fueled by fundamental shifts in consumer lifestyles, but it's also being reshaped by powerful new trends in health, sustainability, and technology. This article unpacks the key drivers, challenges, and future outlook for this significant sector of the food industry.

The Unstoppable Engine: Why Demand Continues to Soar

The market's resilience and growth can be attributed to several core factors:

  1. The Convenience Factor: In an increasingly urbanized world with fast-paced lifestyles, time is a precious commodity. Processed poultry offers a simple solution. Ready-to-eat (RTE) and ready-to-cook (RTC) products drastically reduce meal preparation time, appealing to busy professionals, students, and families alike. This demand for quick, easy, and satisfying meals is the primary engine driving the market forward.
  2. Affordability and Protein Power: Compared to red meat, poultry is often a more economical source of high-quality protein. This makes it an attractive option for budget-conscious consumers globally. As disposable incomes rise in developing nations, the demand for accessible protein sources like processed chicken and turkey is surging.